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Team

Lucas Li

CEO

Lucas is a UCLA English grad, a fish or die kinda guy, and is on a mission to bring truth to fishing.

Peter Urfer

CCO

Peter is a design man who creates stuff. And no, that's a MFA diploma in his pocket.

Marie Chauvin

Marketer

Digital marketing expert, world traveler and avid tea drinker. Marie graduated from Strathclyde in Glasgow with a Master in International Marketing

Pierre-Yves Chauvin

CTO

Pierre is a math whiz and code-ninja wrapped in breaded beer batter. He has a MSc in Mathematics and Finance from the Imperial College London

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